Blame or thank Instagram, I constantly take photos these days. From daily feeding of the Instabeast – to make the habit stick, as much as anything – #PortesdePenge postcards followed. The aim? Help get more eyes on Penge SE20’s portal and, in the process, support local traders. Starting a creative project and getting more involved… Read more »
Is LinkedIn yet another thing on your “must do more of” list? As a business owner, that list never gets any shorter. So here’s an idea, hardly revolutionary of course: work on improving your profile little by little. In the first of a series of occasional blogs about LinkedIn, here are a few things to… Read more »
Peril, that may be melodramatic. But with about 1.3 billion users active on Facebook every day, it’s a social media platform with massive potential for business. Here’s a workshop that explores just that. True enough, the product or service you offer may not appeal to a billion+ people. As ever, you want as clear a… Read more »
My dad — who moved on to the great blogosphere in the sky, as he might have put it himself, a few years back now — had consistent, unwavering “brand values”. Brand is what brand does, I heard RBS head of marketing David Wheldon say at a conference a while back. This isn’t about banking… Read more »
Social media isn’t for me – what business can say that in 2017? Love or hate Twitter, Instagram, Facebook or any other social media channel, one thing is certain: we can’t ignore it. Take Twitter, for example. Whether you have a couple of thousand followers or have recently started to dip your toe in, this… Read more »
