I turned to Brian McGee at the recommendation of others when I needed a writer and editor to create a newsletter focused on the new threat of Coronavirus. Working with Brian, we stood the product up in less than a week, grew an audience of thousands, and got good open and click rates that benefitted our organization and helped it stand out in the marketplace of ideas. We then relaunched the product, again with Brian’s help. I am delighted that Brian was so flexible, smart, quick, and thoughtful. Without his work, we would not have been able to launch so quickly or achieve such great results.